1. Introduction and Brand Positioning

• warm up client by sharing commonality based on geography, mutuals on linkedin etc…
• Briefly introduce Rev
  • keep it succinct and in plain simple to understand language

2. Brand Fit and Challenges

• Clearly articulate the types of clients you work with best
• Demonstrate understanding of the client's industry and potential challenges
• Begin by sharing insights about similar clients: "In our experience working with [similar brands], we've often encountered challenges like [X, Y, Z]. Does this resonate with your current situation?"
  • reduce the burden on the client to explain everything from scratch

3. Questions

Have a few questions ready that can help qualify the client and lead them to uncovering the value of the product:

• How are you currently leveraging technology to address leasing team and vacancy challenges

Budget and Timeline Discussion

• Be transparent about your pricing structure: "Our program ranges between $X to $Y"
• Ask what their timeline looks like
• Ask who the decision makers are on the team and what their process looks like.

4. Next Steps

• schedule a follow up call before you hang up
• decide on sending a proposal or scheduling a different next step
  • do not waste time on putting together a proposal if they aren’t ready